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Nana’s Drinks — Probiotic Drinks WooCommerce Store

Woocommerce, Wordpress20 February 2026
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Nana's Drinks – WooCommerce D2C Store project by Bikas Kumar

Featured project

Nana’s Craft Probiotic Drinks — D2C eCommerce Website

Type

D2C eCommerce

Platform

WordPress + WooCommerce

Market

India (D2C)

Client

Nana’s Drinks

A full-stack D2C eCommerce website for Nana’s — India’s craft kombucha brand founded by a 14-year veteran mixologist. Built on WordPress + WooCommerce with Elementor, the site handles online sales across 6 SKUs, a 21-day wellness challenge program, recipe content, a blog, and delivery partner integrations with Blinkit, Swiggy Instamart, and Amazon.

What was built

WooCommerce store

Full online store with 6 product SKUs — individual flavors (₹125), combo packs (₹449), and a 21-day challenge pack (₹2,499). Cart, checkout, and order flow configured for India-based pin-code delivery.

21-day challenge program

Flagship acquisition product — dedicated landing page for the 21-day kombucha wellness challenge. Positioned as a health journey with conversion-focused copy and direct add-to-cart CTA.

Recipe & cocktail section

Elementor popup-driven ingredient viewer per product flavor. Dedicated recipes page with mocktail and cocktail guides (Detox, Sweet Surprise, Mint to Be) — driving engagement and repeat visits.

Delivery partner integration

Quick commerce partners — Blinkit, Swiggy Instamart, and Amazon — featured prominently on the About page, expanding reach beyond pin-code-limited direct delivery.

Blog + FAQ content

Health-education blog and detailed FAQ section covering probiotics, fermentation, alcohol content, kid safety, and pregnancy — building trust and driving organic search traffic.

Brand-forward UI design

Clean, fresh visual identity with custom product photography integration, floating product image animations, and Elementor-powered popups for ingredient reveal per SKU.

Products on the store

Cool Colada ₹125
Ginger Ale ₹125
Max Mojito ₹125
Floral G & Tea ₹125
Combo Pack of 4 ₹449
21 Days Challenge ₹2,499

Tech stack

WordPress
WooCommerce
Elementor
PHP
CSS / HTML
JavaScript
Elementor Popups
On-page SEO
WooCommerce Cart
Responsive design

Key challenges solved

Health product trust building — FAQ section, natural fermentation storytelling, and founder profiles (14+ year mixologist) crafted to overcome consumer skepticism around kombucha in the Indian market.

Multi-channel retail strategy — direct D2C store built alongside prominent placement of Blinkit, Swiggy Instamart, and Amazon for buyers outside serviceable pin codes.

LTV-boosting product architecture — single cans (₹125) as entry point, combo packs for repeat buyers, and a high-ticket 21-day challenge pack (₹2,499) as a premium funnel — all managed through WooCommerce.

Elementor popup ingredient reveals per SKU — interactive product education without leaving the catalog page, reducing friction and improving purchase confidence.

Live site

nanasdrinks.com

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